The WineSMART project will assist local producers by providing them with access to 1.) innovation adoption, through the use of podcasting as a means to deliver information, and 2.) best practice examples in areas that directly affect the way that vineyards and wineries operate.
It is intended to use new media and technology to drive innovation adoption, and improve information flow between producers using podcasting. Podcasting is a means of publishing audio and video information via the Internet, allowing users to subscribe to a feed of new files (usually MP3s) that are delivered automatically to a home or business computer, or iPod.
To access the podcasts see below. Need to know how to download a podcast or what a podcast is? Click Here.
WineSmart Dr John Gladstones1
In this podcast Dr Cam O’Beirne interviews wine industry pioneer, Dr John Gladstones.
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Dr John Gladstones2
In this podcast Dr Cam O’Beirne interviews wine industry pioneer, Dr John Gladstones.
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Vanya Cullen
In this podcast Charlotte O’Beirne interviews Cullens Wines winemaker Vanya Cullen about the Cullens Margaret River style of Cabernet Sauvignon and biodynamic viticulture.
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WineSmart Mark Messenger
In this podcast Charlotte O’Beirne interviews Juniper Estate senior winemaker Mark Messenger about the Margaret River style of Cabernet Sauvignon and other varieties such as Zinfandel.
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WineSmart Rob Mann
In this podcast Charlotte O’Beirne interviews Cape Mentelle Vineyards senior winemaker Rob Mann about the Margaret River style of Cabernet Sauvignon.
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WineSmart Peter Wood
In this podcast Charlotte O’Beirne interviews Margaret River Wine Industry Association President 2007, Peter Wood and gets his perspectives on the role of Federal, State and Local Government within the wine industry.
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WineSmart Teresa Gibelini1
In this podcast Dr Cam O’Beirne interviews viticulturist Teresa Gibelini about the viticultural practices within the Margaret River region.
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WineSmart Teresa Gibelini2
In this podcast Dr Cam O’Beirne interviews viticulturist Teresa Gibelini about the viticultural practices within the Margaret River region (part 2).
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Erl Happ1
In this podcast Charlotte O’Beirne interviews wine pioneer Erl Happ and discussed alternative varieties, winemaking and viticultural practises within the Margaret River region.
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Erl Happ2
In this podcast Charlotte O’Beirne interviews wine pioneer Erl Happ and discussed alternative varieties, winemaking and viticultural practises within the Margaret River region (part 2).
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Erl Happ3
In this podcast Charlotte O’Beirne interviews wine pioneer Erl Happ and discussed alternative varieties, winemaking and viticultural practises within the Margaret River region (part 3).
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Bill Baker
In this podcast Charlotte O’Beirne interviews the late Bill Baker, former UK wine raconteur and discusses the UK market and opportunities for the Margaret River region.
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WineSmart Huon Hooke
In this podcast Huon Hooke outlines the best of styles of Margaret River wines that were judged in the 2007 Margaret River Wine Show.
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WineSmart Leeuwin Estate1
In this podcast Charlotte O’Beirne interviews Denis and Tricia Horgan from Leeuwin Estate and discusses branding and marketing.
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WineSmart Leeuwin Estate2
In this podcast Charlotte O’Beirne interviews Denis and Tricia Horgan from Leeuwin Estate and discusses branding and marketing (part2).
right mouse click to download to your machine or subscribe using iTunes.
WineSmart David Hohnen1
In this podcast Charlotte O’Beirne interviews David Hohnen from McHenry Hohen Vintners and discusses wine styles, branding and marketing.
right mouse click to download to your machine or subscribe using iTunes.
WineSmart David Hohnen2
In this podcast Charlotte O’Beirne interviews David Hohnen from McHenry Hohen Vintners and discusses wine styles, branding and marketing (part 2).
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Ed Tomlinson
In this podcast Charlotte O’Beirne interviews Ed Tomlinson from Lenton Brae Wines and discusses the Margaret River style of Semillon Sauvignon Blanc.
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WineSmart Stuart Pym
In this podcast Dr Cam O’Beirne interviews Stuart Pym from Stella Bella Wines and discusses the Margaret River style of Semillon Sauvignon Blanc.
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WineSmart Gavin Cahill
In this podcast Dr Cam O’Beirne interviews Gavin Cahill from Brookwood Estate and discusses the challenges facing boutique family owned wineries in connecting with their customers and using the internet to drive sales.
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Mike Peterkin
In this podcast Charlotte O’Beirne interviews Mike Peterkin from Pierro Margaret River and discusses winemaking and viticultural practices in making premium Margaret River chardonnay.
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Bob Cartwright
In this podcast Charlotte O’Beirne interviews Bob Cartwright and discusses winemaking and viticultural practices in making premium Margaret River chardonnay.
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Bruce Pearse1
In this podcast Charlotte O’Beirne interviews viticulturist Bruce Pearse and discusses viticultural practices to get the best out of the Margaret River region.
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Bruce Pearse2
In this podcast Charlotte O’Beirne interviews viticulturist Bruce Pearse and discusses viticultural practices to get the best out of the Margaret River region (part 2 of 3).
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Bruce Pearse3
In this podcast Charlotte O’Beirne interviews viticulturist Bruce Pearse and discusses viticultural practices to get the best out of the Margaret River region (part 3 of 3).
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Comments on the future
In this podcast a wide range of industry leaders discuss the opportunities for the future of the Margaret River region as a premium wine region.
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Marketing your wine
In this podcast a wide range of industry leaders outline the importance and some examples of marketing their wines in today’s competitive environment.
right mouse click to download to your machine or subscribe using iTunes.
WineSmart Regional branding
In this podcast a wide range of industry leaders discuss the importance of the region of Margaret River in branding and marketing.
right mouse click to download to your machine or subscribe using iTunes.
